Data Hygiene

Did you know industry estimates that between one and three percent of client data will grow old within a month?

When you establish procedures to remove failed and inaccurate email addresses, you maintain a positive ‘IP sending’ reputation, plus your emails successfully arrive into in-boxes.

Update current business and consumer email addresses to your contact data base and perform a scrub service. The scrub process identifies active and failed records and can be completed in 1-2 days. Files are returned with one of three status codes: active, failed or unknown. Failed records must be removed prior to email sending.

Checks postal address at point of entry to correct transposed numbers, misspelled street names or missing contact information. Monies are not wasted on inefficiencies, time management is drastically improved, and ROI is significantly increased.

By sending postal delivery with update name and address, clients can optimize outreach and delivery to their target audience. With clear correct data, you can have the intelligence to improve sales, marketing, and reaching successfully to the reader.

Did you know industry estimates that between one and three percent of client data will grow old within a month? When you establish procedures to remove failed and inaccurate email addresses, you maintain a positive ‘IP sending’ reputation, plus your emails successfully arrive into in-boxes.

To remove deceased records or identify an updated postal address, we apply a National Change of Address (NCOA) process against your list so you have the most up-to-date records available.

National Change of Address (NCOA) and remove deceased records

Merge and purge duplicates

Add latitude and longitude along with census coding can update client’s records to include zip+4.

Examine records from current database or a file to collect statistics, research or informative summaries on data demographics